Comments on: Behind the Scenes at Asimov’s on the Sofanauts http://www.eugenefischer.com/2009/10/23/behind-the-scenes-at-asimovs-on-the-sofanauts/ Generalizations are always wrong. Thu, 09 Jun 2011 15:28:42 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Eugene Fischer http://www.eugenefischer.com/2009/10/23/behind-the-scenes-at-asimovs-on-the-sofanauts/comment-page-1/#comment-5446 Eugene Fischer Sat, 07 Nov 2009 17:53:56 +0000 http://www.eugenefischer.com/?p=1501#comment-5446 That makes sense. Thanks for the clarification. (Also, sorry it took me so long to reply--my World Fantasy trip just ended.) That makes sense. Thanks for the clarification. (Also, sorry it took me so long to reply–my World Fantasy trip just ended.)

]]> By: Kaolin Fire http://www.eugenefischer.com/2009/10/23/behind-the-scenes-at-asimovs-on-the-sofanauts/comment-page-1/#comment-5349 Kaolin Fire Thu, 29 Oct 2009 08:24:15 +0000 http://www.eugenefischer.com/?p=1501#comment-5349 Regarding the numbers "inflation" of the 80's--my impression is that advertising dollars were much stronger at that point; so it was worth "selling" subscriptions for nothing or next-to-nothing through places like publisher's clearinghouse for the raise in subscription numbers that then correlated to a significant raise in advertising dollars. At some point, the amount lost on the fire-sale subscriptions no longer equalled the amount gained from advertisers, and they let that trick go... Regarding the numbers “inflation” of the 80′s–my impression is that advertising dollars were much stronger at that point; so it was worth “selling” subscriptions for nothing or next-to-nothing through places like publisher’s clearinghouse for the raise in subscription numbers that then correlated to a significant raise in advertising dollars.

At some point, the amount lost on the fire-sale subscriptions no longer equalled the amount gained from advertisers, and they let that trick go…

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